Mobile Commerce for Airlines
A look around any airport today confirms a new mobile environment: as travelers pass through security, navigate the terminal, check flight status, re-charge in the lounge or wait at the gate, their attention is focused their smartphones and digital devices – the most valued connections for travelers today.
Airlines want to be a part of that connection, but often struggle to implement a successful mobile strategy. Large carriers are reluctant to overhaul legacy systems in favor of a mobile approach, and instead are tempted to “bolt on” mobile capabilities to existing internet-based processes. Airlines in emerging markets may lead with mobile, but need help in getting started as well as speed to market. Global airlines may struggle to integrate their payments architecture with mobile, or lack the technology to support the many type of alternate payment methods that passengers want – and expect - to use.
To overcome these challenges, airlines need mobile-first strategies and operations that encompass the entire passenger journey, including loyalty programs, passenger interactions, passenger transactions and ancillary sales. Airlines that store passenger data and payment data to provide seamless mobile booking capabilities will gain a competitive advantage and capture new revenue streams.
Digital travel sales are growing 8-10% annually, and airlines need immediate solutions that will prepare them to compete in a mobile-first environment.
CellPoint Mobile is a leading provider of comprehensive mobile commerce and payment solutions for airlines. Our mobile capabilities – including payment, booking, and ancillary merchandising – can be deployed quickly and cost-effectively.
Mobile is the direct channel to passengers before, during and after their trips. They expect to handle all travel-related transactions directly from their mobile devices including search, booking, payment, ancillary and third-party purchases, social media interaction and engagement with mobile promotions and offers.
Our solutions enable airlines to engage with them throughout their entire journey – from booking to check-in to boarding all the way to their destination. With CellPoint Mobile, airlines can effectively leverage the mobile channel to capture revenues and build engagement at every step by making it easy for passengers to search, book and buy from their mobile devices.
Airlines that partner with CellPoint Mobile can roll out mobile payment solutions, a mobile booking engine and other mobile capabilities quickly and effectively with fewer integration and IT costs –and realize returns on investment quickly.
With CellPoint Mobile's mobile booking, payment and loyalty solutions in place, your airline can: