Shiraz Malik is named
VP of Sales-APAC

CellPoint Mobile Opens New Singapore Office

From the Company's New Singapore Location, the Mobile Payments Solutions Provider Will Serve Industry-Leading Asia-Pacific Airlines and Passengers

Singapore, August 15, 2016 - CellPoint Mobile (, a provider of comprehensive and powerful mobile commerce and payment solutions for global travel companies, has hired veteran travel solutions expert Shiraz Malik as Vice President of Sales-APAC for the company’s new office in Singapore that will serve the rapidly growing Asia-Pacific (APAC) travel market.

According to eMarketer, Asia-Pacific will surpass the U.S. as the world's largest regional market for digital travel sales in 2017, with total digital travel sales estimated to reach $328 billion by 2020, compared to $226 billion for the U.S during the same period.

Malik has worked in public and government aviation sectors in Europe, the Middle East and Asia, and he joins CellPoint Mobile after nearly six years as Solutions Partner for Sabre Airline Solutions in the Asia-Pacific region. Previously, Malik was IT Sales and Account Manager from 1999-2007 for Mercator, the IT division of the Emirates Group, and an implementation manager for British Airways.

Continued Expansion, New Mobile Products

Malik's hiring and the new Singapore location are integral components of CellPoint Mobile's global expansion, which have included new hires in the Nordics and Middle East, a new Dubai office, and the August release of the company’s mobile-first Velocity solutions suite.

"Not only is the Asia-Pacific market enjoying continued passenger growth or more than 8%, it is also serving as a world leader in the evolution of mobile-first commerce and mobile payments," said CellPoint Mobile CEO Kristian Gjerding. "Because of his expertise with mobile commerce, mobile trends and payments solutions, and his knowledge of the Asia-Pacific market, Shiraz is a valuable asset for our company and our airline clients."

CellPoint Mobile develops robust payment and commerce solutions for global travel companies. Its three-tier Velocity suite turns mobile Payment Service Provider (PSP) functionality into a plug-and-play business service, enabling airlines to capture new mobile revenues by deploying the market's popular and innovative mobile wallets and payments apps quickly.

The company's mobile-first solutions help travel companies respond agilely to changing passenger behaviors, their demands for mobile payment functionality, and continued innovation by smartphone markers and payment technology experts.

The new office is located at 51 Changi Business Park Central 2, The Signature level 04-05, Singapore 486066. To learn more about CellPoint Mobile's Singapore expansion, new payment solutions or to arrange an interview with a company executive, please contact Vanessa Horwell at +44.203.807.3735 or in the UK and Sara Leiter at +305-749-5342 ext. 236 or in the U.S. Airline and travel company inquiries,

About CellPoint Mobile
Making Travel Payments Easier

CellPoint Mobile helps airlines around the world navigate and own the complex payments ecosystem from beginning to end, regardless of their passengers’ preferred currency, payment method, device or channel.  Its technology infrastructure, solutions and professional services enable airlines to manage and process payments and transactions from a single, data-integrated platform, regardless of channel, device or currencies. With offices in London, Miami, Copenhagen and Pune, CellPoint Mobile serves global and regional airlines. Since 2007, its Commerce Orchestration Platform has helped companies across the world fulfil their digital strategy, increase sales and improve margins. Visit or email for more information.